CPN Presents “How To Take Your Food Photography to The Next Level”

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From the Canon Professional Network:

What makes a good food photo?
 
Showcasing the dish’s best traits is essential to any successful food image. Its colors and textures are the key details that make you want to take a bite, so you want to have them all clearly in focus.
 
Food photography trends change as often as fashion trends and the more you can familiarize yourself with what industry leaders are doing, the more successful your images will be. Take a look at the websites and feeds from companies like Williams-Sonoma, Martha Stewart, Food & Wine, Donna Hay (Australia), Bon Appetite, Sur La Table, etc. and see what color schemes are of the moment. Is it the light bright or is it moody and based in shadow? Is the food messy and broken up, strewn about the plate, or is it tidy, tight and neat? Does the food have a homemade appeal or does it look highly constructed by a professional chef? Is the look attainable or aspirational? Are the props simple or highly stylized? Is the food the focus or is the scene and story that the props create more significant? As you continue to pour though these publications and ask yourself these questions, your eye will become stronger and your own imagery will improve.”

Read the entire article on the Canon Professional Network.
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